As with all membership organizations, one of CADM’s top objectives is member engagement.  With a diverse membership throughout Chicagoland, CADM faces unique challenges with achieving this goal.

But on August 19th, the membership came together to celebrate CADM’s 60th Anniversary at the Annual Meeting. We celebrated an incredible milestone but more importantly we honored our incredibly hardworking, smart and generous member base and exchanged ideas amongst member about how we can make the organization stronger.

The 1972-73 CADM President Jim Kobs spoke and inspired us with his perspective on CADM’s proud history and accomplishments.  Jim shared personal stories around the organizations transition from “The Mail Advertising Club of Chicago” to “The Chicago Association of Direct Marketing” and how CADM influenced the marketing industry.  He reminded us that CADM made it 60 years because of its members and the organization’s commitment to serve and support Chicago’s one-to-one response marketing community. 

The 2015/2016 Board of Directors was voted in at the Annual Meeting.  We shared our theme and goal for the year, which is “Re-Igniting the Passion”.  We are committed to provide our members, sponsors and partners with more value, as well as making sure we have adequate resources to advance our mission into the future. 

But, we need your help.  So I ask you to consider volunteering, sponsoring or just providing input.  Please contact someone on the Board of Directors today and share your ideas or ask how you can help.  It will be worth it.  Hope to see you all at our social event in Schaumburg on September 24th to continue the conversation.

Brad Schwab

Brad Schwab