Privacy Policy
CADM recognizes the need to balance the interest of consumer's privacy
rights with the interest of the direct marketing industry in ethically
collecting and sharing information about consumers. CADM and its members
(hereinafter collectively referred to as "CADM") commits to
a general policy of responsible use of consumer information and specifically
pledges:
- CADM shall obtain personal and private information about consumers
through ethical and legal means.
- CADM shall use that information strictly for its marketing and research
activities.
- CADM shall maintain accurate records of consumers.
- CADM shall secure and protect consumer records.
- CADM shall comply with all regulations and laws and specifically those
pertaining to the privacy rights of consumers.